How to Write a Blog Post: A Step-by-Step Guide

Jul 27 , 2020

Teresa Brambila

How to Write a Blog Post: A Step-by-Step Guide

You probably already know how integral the process of blogging is to the success of your marketing efforts. Which is why it goes without saying it's exceptionally important to learn how to effectively start and manage a blog in a way that supports your business.

Without a blog, you'll find yourself experiencing a number of problems such as poor search engine optimization (SEO), lack of promotional content for social, little clout with your leads and customers, and fewer pages to share your lead-generating calls-to-action (CTAs) on.

Maybe because, unless you enjoy writing, business blogging might seem uninteresting, time consuming, and difficult.

Well, the time for excuses is over and this guide is here to help you understand why. We'll cover how to write and manage your business's blog as well as provide helpful templates to simplify your blogging efforts.


  1. What Is A Blog Post?
  2. What Makes A Good Blog Post?
  3. How To Write A Blog Post
  4. Blog Post Examples


Let's get started with an important question.